Our investment thesis is built on a solid, conservative foundation paired with an opportunistic strategy:
Maximize the value and use of the communities we invest in while also taking advantage of inefficiencies in the commercial real estate investment market—leveraging the meta demographic, social and economic currents that continue to drive the growing multifamily market.
We truly believe that investing in real estate is the best way to build legacy wealth and earn passive income for our investors.
We aim to generate superior risk-adjusted returns for our investors and ongoing Cash-on-Cash yield through value-add improvements and active asset management.
Manish Patel founded Brandify (originally Where2GetIt) in 1997, pioneering technology for consumers to locate local stores online. Over the years, Brandify evolved its services, culminating in the acquisition of Street Fight in 2017. Known for its Brandscore algorithm, Brandify optimizes local market performance across various metrics. Patel's leadership led to industry accolades and national recognition as a Great Place to Work. Brandify was acquired by SOCi in July 2021, continuing its legacy in digital marketing and local search technology.
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